I have come to hate how Ben & Jerry's is constantly rolling out new flavors and Limited Edition crap. If I didn't have issues, I wouldn't hate it. I wouldn't even be AWARE of it. But I'm hyperaware of it and staying out of the ice cream aisle is the only way to reduce that awareness.
If I keep visiting the ice cream aisle, one of these days I'm going to see Ben & Jerry's vanilla hey remember that time in sixth grade when your friend Chris's mom brought frosted brownies with dinosaur sprinkles to a school event and it was the best fucking brownies you'd ever tasted? Well, those brownies are in this carton chunk ice cream. I swear it.
I almost bought a pint of Brownie Chew Gooder the other day. It has brownie chunks and a caramel swirl in vanilla ice cream. Then I asked myself WHY? You've had vanilla ice cream, you've had caramel, you've had brownies, what is the big damn deal? I'm glad I walked away.
Really, I see new products all the time that make me go "oooooh!" But if I take a second to think about it, it's never any flavor profile or ingredient that I've never had. It's s'mores in pop-tart form, or red velvet cake in ice cream form, or salted caramels in a cookie form, etc etc etc. It never stops. It's never gonna stop. Therefore, I have to stop myself from falling for the relentless bullshit that marketers dream up.
Like I said, it's my issues. I wish this ridiculous struggle didn't occupy so much of my energy and time.